The Reputation Playbook isn’t another social media how-to guide. It offers a framework to help CEO’s protect corporate reputation. Get started on improving your business’s reputation today.

Here are some PDFs you can download for free – taken from the book, these include checklists and questions to make sure you are getting the right information from the right people along the way.


goalsGoals, core values & strategy

Getting them down in one place.

how-do-you-knowDefining a starting point

The difficult questions we all need to ask.

steering-wheelReputation strategy steering model

A quick model to help determine where to put your focus.


Reputation flow chart

An at-a-glance summary of the book in a chart.